We fix, build andgrow companies.

We execute and deliver projects, build and grow companies, and are a hands-on operating partner. We work as operator, growth lead or turnaround team — and stay until the numbers move.

We have lived experience with failure, success, (inter)national dynamics, hard decisions and great triumphs.

We turn opportunity into reality.

For companies

A new business line, spin-off, new AI implementation, AI rebuilds outside to bring back in after.

We use AI and innovation to operate and support spin-offs by consciously using AI/tech to drive projects that result in new services and rebuilds of legacy platforms.

Value creation
For scale-ups

Past product-market fit. Stuck on the next stage. Lacking talent.

We join as operators to grow what works and fix what doesn't: go-to-market propositions, create the best team and make the numbers work.

Grow and fix
For private equity

A diminishing or failing portfolio.

We step in as interim operators — stabilise cash, reset the plan, rebuild the team — and hand back a company that holds its valuation.

We do this in partnership with www.techandturn.com.

Turnaround
01 · Four ways in
01

Build

Spin-offs, plan to venture. AI clones, proof of concept, MVP, team building, product, first customers — operated by us, owned by you.

02

Grow

A revenue engine. Go-to-market, pricing, channels — and the hires that carry them after we leave.

03

Fix

Turnaround. Difficult decisions made promptly; liquidity/focus/team. In partnership with TechandTurn when full restructuring is necessary.

04

Advisory

Strategy and strategic partnerships. AI-impact and opportunity sounding board. Board and C-level advisory with clearly defined scopes and deliverables.

02 · What we do

Offence and defence.

The Opperly team has over 27 years experience across an entire company life cycle. From creation and growth at the start to restructuring and orderly wind-down at the end. We are in a minority of operators that understand both processes.

Offence

Grow | Build

New products, a spin-off, a new venture. Start-ups and scale-ups that need an operator who has built one before.

Defence

Preservation

Capital preservation, cost reduction and debt restructuring, viewed from an external perspective with an objective distance to make hard decisions early.

AI platform rebuild

An AI-driven rebuild of your own platform — no copies of anyone else’s. Your team takes over the new system and the legacy version is switched off.

  1. 01CloneAI rebuilds your existing system.
  2. 02TrainYour people take it over.
  3. 03RetireThe old platform is switched off.
  4. 04Run leanA smaller development team carries it.

We have worked in a supporting role on one of these: a backend software provider halved its development team.

Industry experience
  • Real estate & proptech
  • Telecom — mobile innovation
  • IT innovation — AI & blockchain
  • Software development
  • Manufacturing & processing
Opperly — record of ventures 2001 – today
Two live
01

Turnaround company · partner

Live since2026
Years
2026 – now
Role
Partner
02

Nearshoring & DevOps, NL–ES · founded, operating

Live since2020
Years
2020 – now
Today
40 people, profitable
Three exits
03

Proptech · founded, built to team

Exited2019
Years
2014 – 2019
Held
5 years

Built from zero to €40m under management.

04Dangoo – Tuono

Lighting

Exited2016
Years
2011 – 2016
Held
5 years

Built the USA operations from zero.

05Tria Mobile

Mobile · founded, operated

Exited2010
Years
2001 – 2010
Held
9 years

Telco innovator, first to market with various products.

03 · How we work

Dedicated people, on your P&L.

Every engagement has a hands-on Opperly operator who is accountable for agreed deliverables. Clear agreement is made with you before beginning; on timelines, scope, milestones and priorities.

We work with medium to large companies. Engagements run on a mix of fixed and result-based fees — part of what we earn depends on what the work goes on to do.

27+ years, three exits, two live ventures, four operators who have done it before.

Opperly operators at work
04 · Track record

What we have built, and who we built it with.

Building since2001Twenty-seven years of operating experience.
Built from zero€40mBrickfund AUM, from nothing to exit.
Exits3Brickfund, Dangoo – Tuono and Tria Mobile.
Live ventures2We Are Blue Code and TechandTurn.
Blue Code today40People, built from zero — and profitable.
1,200 Active senior IT experts. A well-resourced team to support a tech-centred company in Spain and scale at pace, without stalls from the hiring market.
10,000 A senior network across tech, proptech, fintech, telecom and finance — concentrated in Western Europe.
Companies our operators have worked with
  • KPN
  • T-Mobile
  • Thales
  • Sweco
  • Grant Thornton
  • Sogelink
  • ChargePoint
  • CreditDevice
  • Archipel
  • Salesupply
  • Boris
  • British Airways
  • TNT
  • DSM
  • Fonecta
  • Rinkelberg Capital
  • Rabobank
  • Meewind
  • Barclays
  • Philips
  • Liberty Global
  • Velti
Accreditations
  • Turnaround Management Association
  • Dutch Restructuring Association
  • DTA
05 · The operators
Jeroen de Leijer
Jeroen de Leijer(Fractional) OperatorLinkedIn
Bas Bergmans
Bas Bergmans(Fractional) CRO – CEOLinkedIn
Adrian Caleap
Adrian CaleapTeam creator and builderLinkedIn
Hector Linares
Hector Linares(Fractional) CTOLinkedIn
06 · Talk to us

Tell us what has stalled — or what is next:

One conversation, no deck required. We'll say within 48 hours whether we're the right operators for it.

What you need